Five Health Benefits of Malt Drinks
When we mention malt drinks, many Nigerians think of one thing – those drinks that come in bottles or cans, served to special visitors or on august occasions. As correct as this may be, malt drinks are much more than that. A malt drink is any beverage made from sprouted barley (or any other whole […]
Enugu Progress Tour: Flavour of Africa thrills Consumers at Life Continental Lager Concert
It was an electrifying atmosphere at the prestigious Polo Mall, Shoprite, Enugu as Nigerian High-life superstar, Flavour of Africa and other music maestros delivered spectacular performances during a live concert organized to celebrate consumers of Nigeria’s leading beer brand, Life Continental Lager Beer. The concert was organized as part of Life Continental Lager Beer’s Turu […]
Toke Makinwa Returns To Reality TV as Gulder Ultimate Search Anchor
Toke Makinwa continues to shine as the host of the season as she returns as the anchor of the much-awaited survival reality TV show, Gulder Ultimate Search. You have to admire her work rate as she’s spent over a decade building herself up to this moment. She was relatively unknown in 2010 as the co-anchor […]
Gulder Ultimate Search Partners DStv for Season 12. Here’s All You Need To Know
Despite the long hiatus of Gulder Ultimate Search, the show remains popular among young Nigerians and millions of Africans, entries for the 12th season of the survival reality show, which organisers say was approximately 20,000, is another confirmation. To spread the acceptability and appeal of the show across Africa, GUS organisers, Nigerian Breweries Plc, has […]
Life Continental Beer To Commence ‘Turu Ugo Lota’ Music Tour in 5 Cities Across Nigeria
Riding on the wings of the success of the Igbo-centric ‘Turu Ugo Lota’ Television Commercial Campaign launched in Enugu, Nigeria in September 2021, Life Continental Beer is set to embark on a music tour to five cities across Nigeria. The music tour will be held predominantly in the South Eastern region and will cover Anambra, […]
Ooni Of Ife Makes Ground-Breaking Acts towards Entrepreneurs at the Goldberg Omoluabi Day
As part of its goals to continually support the informal sector in Nigeria, Goldberg Lager Beer, Nigerian Breweries’ high-performing beer brand, rewarded 10 entrepreneurs with the sum of N200,000 each at the debut edition of Goldberg Omoluabi Day that was marked on Saturday, September 11, 2021. The grants awarded are in alignment with the mission […]
Ooni of Ife Set to Mark Maiden Celebration of Goldberg Omoluabi Day
Occasionally, a television commercial that resonates with our essence hits the airwaves. In that instant, we almost always see a mirror image of ourselves in a few, well-assembled montages. This is the magic of effective communication. Goldberg’s all-new TVC was launched last weekend to herald the inaugural edition of the Goldberg Omoluabi Day. The word […]
Owambe Talking Drummers : Going Where The Music Calls
The talking drum is a cultural asset of the Yoruba people. Many people see the talking drum as just a musical instrument, but that’s not all the talking drum is. It is an instrument of non-verbal communication, hence the name. What is spoken through it could range from simple signals to elaborately coded messages as […]
Mr Macaroni, DJ Kaywise, Odunlade Adekola All Bring the Heat in the New Goldberg Owambe TV Commercial (TVC)
Occasionally, a television commercial that resonates with our essence hits the airwaves. In that instant, we almost always see a mirror image of ourselves in a few, well-assembled montages. This is the magic of effective communication. Goldberg’s all-new TVC was launched last weekend to herald the inaugural edition of the Goldberg Omoluabi Day. The word […]
Goldberg Omoluabi Day…Bags Ooni’s Endorsement
Ahead of the inaugural edition of the Goldberg Omoluabi Day celebration conceived to celebrate individuals who have stayed true to the Yoruba tradition of hardwork and good character home and abroad, Nigerian Breweries’ premium lager brand, Inspired by the values of an Omoluabi, an innate characteristic of an individual who understands the benefits of […]
